ethereum3 min readSep 1, 2026

How Robinhood and Fomo Are Quietly Exploiting a Loophole in Credit Card Crypto Rules

Credit card networks have long restricted cryptocurrency purchases, but our analysis reveals a clever workaround that's letting traders buy memecoins with rewards points intact. Here's what's happening—and why it matters for your portfolio strategy.

Via The Block
How Robinhood and Fomo Are Quietly Exploiting a Loophole in Credit Card Crypto Rules

Credit card networks have long restricted cryptocurrency purchases, but our analysis reveals a clever workaround that's letting traders buy memecoins with rewards points intact. Here's what's happening—and why it matters for your portfolio strategy.

The Merchant Category Code Shuffle

When we tested memecoin purchases through Robinhood Wallet and the Fomo platform, transactions appeared in our statements coded as "digital media" purchases rather than cryptocurrency transactions. This classification bypasses Visa and Mastercard's explicit restrictions on crypto buys, which typically block rewards and charge higher fees.

The distinction matters because card networks explicitly prohibit earning points on crypto purchases. Visa's rules state that cardholders cannot accumulate rewards on digital currency transactions. Mastercard enforces similar restrictions. Yet test purchases of memecoins—traditionally considered speculative crypto assets—posted as standard digital media purchases, complete with full rewards points.

Why This Changes the Memecoin Game

For traders focused on crypto analysis, this loophole has real implications. Normally, buying bitcoin, ethereum, or any altcoin on a credit card triggers:

  • •No rewards points
  • •Higher merchant fees (often 2-4%)
  • •Card network friction

But if memecoins can be purchased through merchant codes that skirt these restrictions, you're suddenly earning 1-5% back depending on your card's benefits. On a $10,000 memecoin trade, that's real money—especially for active portfolio managers running multiple positions.

Both platforms appear to be using merchant category codes (MCCs) that classify transactions outside traditional crypto rails. Robinhood Wallet and Fomo haven't publicly disclosed this mechanic, but our testing shows consistent classification as digital media or general merchandise rather than crypto services.

The Regulatory Gray Zone

This strategy sits in murky territory. Card networks have been increasingly hostile toward cryptocurrency purchases, partly due to fraud concerns and the volatile nature of crypto trading. The fact that these platforms can reclassify memecoin buys suggests either:

1. The card networks haven't caught up to how these platforms operate 2. Memecoins occupy a gray area outside traditional crypto restrictions 3. These platforms have found legitimate merchant codes that technically comply with rules

None of this is confirmed by the companies involved. Robinhood and Fomo haven't responded to questions about their merchant coding practices. Card networks haven't explicitly addressed whether digital media classifications apply to memecoin platforms.

What Traders Should Know

If you're evaluating your crypto trading execution, this memecoin rewards loophole could reduce your effective transaction costs. However, we'd flag the risks: card network clampdowns are inevitable if this becomes widespread. Visa and Mastercard have shown willingness to tighten restrictions, and payment processors face increasing scrutiny from regulators.

The smart play? Take advantage of this window while it exists, but don't build a trading strategy dependent on it. Market intelligence suggests card networks will eventually close this gap through stricter MCC enforcement and explicit merchant verification.

Alpha Take

The memecoin rewards loophole reveals how crypto market infrastructure continues evolving faster than regulatory frameworks. While earning points on altcoin purchases is mathematically appealing, assume card networks will eliminate this arbitrage within 12-18 months. Use this window strategically for your highest-volume trades, but maintain primary crypto execution through platforms where restrictions don't apply. This is a tactical edge, not a permanent shift in how credit card networks handle digital assets.

Originally reported by

The Block

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#bitcoin#ethereum#regulation#altcoins#market

Not financial advice. Crypto investing involves significant risk. Past performance does not guarantee future results. Always do your own research.

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